[Fashion & Styling] Roberto Collina


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Black Friday came and left a remarkable breaking online sales record at $1 billion plus. What does this mean for today- Cyber Monday?  

Analysts expect it will be yet another strong online sales day.  This is fantastic (provided they actually make profit margins) news for online retailers.  On the contrary, small brick-and-mortar shops may be hurting as they are forced to compete in discounting price wars.  As an industry veteran and fashion enthusiast, I have mix feelings about today's flash sales and exacerbated discount culture.  Naturally, I enjoy it as a consumer. On the other hand, I'm saddened to see conventional retail weakening.  How then can independent retailers stay relevant and competitive?  Well, let's put it in the simplest form (it really is much more complex) -- provide unbeatable personal service, be adaptable, and stock exclusive products.  

Roberto Collina, an Italian brand by a husband and wife team in a similar partnership as Miuccia Prada and Patrizio Bertelli.  This knitwear company still proudly produce everything in Italy!  Each season is consistent yet fresh, and the F/W 2012 collection is no exception.  It's obvious how I feel about this label, what do you think of it?

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